Our Story
We’re all About YOUR Experience!
How We Got Started
Middleton Jewelers is a family-owned business with decades of experience in jewelry repair, gold buying, and custom design. We are proud to be a close-knit team—myself, Manny Soin, working alongside my beautiful wife and our two children to serve our community. Born and raised in Milwaukee, I have traveled extensively around the world, incorporating diverse cultural influences into our design process to create truly unique pieces.
At Middleton Jewelers, we believe jewelry is more than just adornment—it’s an expression of personal stories and traditions. My wife, our talented staff, and I are passionate about providing personalized service and craftsmanship. Our dedicated team is committed to making every customer feel valued and confident in their choices. Additionally, I offer what I like to call the “Manny Cure”—not a nail treatment, but a refined touch to help you enhance your look with elegance and sophistication. Whether you need to elevate your style or restore a treasured piece, we’re here to bring your vision to life with expertise and care.
Loyal Customers Like You
With 650+ five-star reviews, our loyal customers have turned to us time and again for personalized service and exceptional quality. At Middleton Jewelers, we believe that jewelry should not only be beautiful but also meaningful. Our dedicated team works closely with each client to bring their visions to life, ensuring every piece resonates with personal significance.
Join us on this sparkling journey as we continue to celebrate love, milestones, and cherished memories, one exquisite creation at a time. Welcome to the MJ family!
Committed to Our Community
Here at Middleton Jewelers, we believe in giving back to the community that has supported us for generations. We're proud to sponsor organizations that make a real difference in the Madison area:
Boys and Girls Club of Dane County
Big Brother Big Sisters
Middleton High School Band
The Moore Foundation
Morgan’s Caring Connection
West High School Regent Athletics Booster
Wine, Women and Shoes
UW Children's Hospital
Velma Hamilton Middle School
DAIS (Domestic Abuse Intervention Services)
Madison Waldorf School
Friends of UW-Health
Latino Chamber of Commerce Gala
Black Chamber of Commerce Gala
The Emerald Benefit-Celiac Disease Fundraiser (Celiac Disease Foundation)
Athena Leadership Awards
Children's Theater of Madison
CycleNation American Heart Association
As active members of the Middleton, Fitchburg, Cottage Grove, Madison, and LGBT Chambers of Commerce and the Latino Professionals Association, we're committed to fostering a vibrant, inclusive business community. Whether it's supporting the arts, education, health initiatives, or local entrepreneurs, we're honored to play a part in building a stronger, more connected community for everyone.
Significance
of Our Logo
The white tiger and lotus flower featured in our logo were chosen with great intention, symbolizing the heart of our jewelry-making philosophy.
WHITE TIGER:
The white tiger represents strength, uniqueness, and elegance. Just as every tiger is distinct, so too is each piece of jewelry we create. In our custom designs, we strive to capture the individuality of our clients, ensuring that every item is a true reflection of their personal style and story. The majestic nature of the white tiger also embodies our unwavering commitment to quality and craftsmanship, reminding us to approach each piece with the same fierce dedication.
Lotus Flower:
The lotus flower symbolizes purity, beauty, and rebirth. It grows in muddy waters yet blossoms into a stunning flower, representing overcoming challenges and emerging stronger. This aligns perfectly with our philosophy of transforming raw materials into beautiful works of art. We believe that jewelry can signify milestones, transformations, and precious moments in life. Just like the lotus, our pieces are designed to celebrate the beauty that arises from life’s journeys, turning experiences into timeless treasures. Together, the white tiger and lotus flower encapsulate our mission at Middleton Jewelers: to create exceptional, personalized jewelry that celebrates individuality while embodying the resilience and beauty found in each unique story.
Jewelry Consults From Anywhere
If you can’t visit us in person, we offer virtual consultations via Zoom and FaceTime. Share photos and details, and let the collaboration begin.